Insights on Everything EdTech
Welcome to The EdTech Pulse, your ultimate guide to staying ahead of the curve with the latest trends and innovations in education technology, K-12, higher education, and workforce development. With each edition, we provide fresh industry news, insightful analysis, and valuable resources to empower you to make proactive, informed decisions.
This month, we’re exploring how libraries continue to shape the future of education technology. From pioneering digital access and equity to building community-driven partnerships, libraries have always been at the forefront of making learning resources discoverable and available to everyone. As EdTech leaders, there’s a lot we can take from that playbook.
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Industry News
Funding
- Could Outcomes-Based Contracts Fix EdTech’s Usage Problem? Schools access an average of 2,739 distinct EdTech tools annually, and too often, students never touch them. A new outcomes-based contracting model is tying vendor payments to student achievement goals. Learn more.
- Trump’s Latest Budget Proposal and What It Means for Higher Ed. The administration’s newest budget includes $2.3 billion in cuts to the Education Department and $4.5 billion in higher ed and student aid reductions, including defunding grant programs that support minority-serving institutions. Read about it here.
Innovation, Trends, & Tools
- Boston Public Schools Makes AI Literacy a Graduation Requirement. Starting fall 2026, Boston will be the first major city district to require AI fluency for graduation across all high schools. Read more here.
- National Library Week Spotlights Digital Access (April 19-25). This year’s theme, “Find Your Joy at the Library,” highlights how a single library card unlocks e-books, audiobooks, streaming films, and language-learning apps. For EdTech leaders thinking about discovery and equitable access, libraries remain one of the most underutilized distribution partners in education. Read more.
- WCAG 2.1 Compliance Deadline Arrives April 24. A major accessibility milestone is here. All digital education content, including websites, LMS platforms, course materials, and third-party tools, must meet WCAG 2.1 Level AA standards by April 24, 2026. If your platform hasn’t addressed captions, audio descriptions, and navigability, now is the time. Learn more here.
The Inside Scoop
Every EdTech product has a story, but telling it well takes more than a camera and a script.
In this month’s Inside Scoop, Renee walks us through what it actually looks like to build video content across wildly different subjects and audiences, from refrigeration courses to outer space. It’s a behind-the-scenes look at how PIP approaches visual storytelling when no two clients (or topics) are alike.
Featuring Renée Kennedy, Video Strategist Manager at Partner in Publishing.
Office Hours
A recurring look at what we’re hearing from educators, EdTech leaders, and decision-makers, and how those conversations are shaping what comes next.
What Libraries Already Know About EdTech Adoption (and What the Rest of Us Are Still Figuring Out)
We spend a lot of time talking with educators and institutional leaders about what’s working and what’s not when it comes to adopting new tools. One theme keeps surfacing this spring: the organizations that are doing digital adoption well tend to look a lot like libraries.
Libraries have spent decades figuring out how to curate resources for diverse audiences, provide equitable access regardless of budget, and build community trust around new technology.
With the WCAG 2.1 accessibility deadline hitting this month and AI literacy becoming a graduation requirement in districts like Boston, the pressure on EdTech companies to build inclusive, accessible products has never been higher. But libraries have been living this reality for years, making digital resources available to patrons who may not have broadband at home, training community members on new tools, and doing it all with limited budgets.
Here’s what we think EdTech leaders can take from the library playbook:
Lead with access over features. Libraries don’t promote their digital collections by listing specs. They lead with what patrons can do. EdTech companies that frame their products around outcomes and access (rather than feature lists) tend to resonate more with institutional buyers.
Partnership over transaction. Libraries build long-term relationships with the communities they serve. EdTech companies that approach schools and institutions the same way, as partners rather than vendors, see stronger adoption and retention.
Curation matters as much as creation. In a world flooded with content and tools, the ability to curate what’s actually useful is a superpower. Libraries excel at this, and EdTech companies that help educators cut through the noise will stand out.
As we move through the rest of spring, we’d encourage you to think about where libraries fit in your go-to-market strategy. Whether it’s as distribution partners, community validators, or simply as a model for how to serve diverse learners well, there’s a lot to learn from the original knowledge platform.
Until next time, thanks for reading The EdTech Pulse.
For the Educators
Market Research: PIP offers paid opportunities for educators to participate in market research that will help transform educational tools. Opt-in here to learn more.
Upcoming Conferences
- UPCEA Annual Conference | April 15-17 | New Orleans, LA
- NSTA National Conference on Science Education | April 15-18 | Anaheim, CA
- Teaching and Learning with Technology Conference | May 12 | Storrs, CT
- ISTE + ASCD Co-located Conference | June 28-July 1 | Orlando, FL
PIP Announcements
Read Our Latest Case Study
How PIP Built a Content Engine Around Authentic Storytelling
We’re excited to share our latest case study, a look at how PIP partnered with a national tutoring company to build a fully integrated content program from the ground up.
The challenge was one we see often in EdTech. A strong brand with a meaningful story, but no system to tell it consistently across channels. PIP developed the messaging framework, produced 60+ assets (including SEO/AEO-optimized blogs, social content, and filmed tutor interviews), and built repeatable workflows the team could own going forward.
The results speak for themselves. In just two months, Instagram reach grew 652.5%, views jumped 135.4%, and follower count increased 176.2%. On Facebook, views were up 1,400% and content interactions doubled.
Read the full case study here to see how PIP turns authentic stories into scalable content systems.
